Guiding the Digital Transformation of Organizations

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Guiding the Digital Transformation of...

Guiding the Digital Transformation of Organizations

Name: Guiding the Digital Transformation of Organizations
ISBN: 9780999534700

Robert W. Zmud, Vallabh Sambamurthy

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Industries such as automotive, retail, financial services and healthcare are in the throes of innovation, disruption and transformation due to today’s digital economy. No industry is immune from the gale force winds of creative destruction catalyzed by social, mobile, analytics, cloud, and the Internet of Things technologies, just to name a few. Therefore, executive leaders in all firms need new models and frameworks as they engage with and reposition their organizations’ digital strategies, policies, investments and initiatives.

Volumen:

Part 1 – Digital Strategy

Edición:

Idioma:

english

Páginas:

241

ISBN 10:

099953470X

ISBN 13:

9780999534700

Archivo: